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The Challenge

Sabia Partners, a dynamic group of women entrepreneurs, wanted to democratize video contests—a format traditionally locked behind expensive platforms. The mission was to:

  • Build an affordable SaaS-based video contest platform targeting startups and small business owners
  • Enable white-labeled contest setup with full control for individual users
  • Support seamless video submission, rating, sharing, and contest management tools
  • Ensure compatibility with all common video formats, accessible to a broad demographic

The Opportunity

Sabia Partners sought to:

  • Address a major market gap with a low-cost, scalable video contest solution
  • Offer plug-and-play contest widgets embeddable on any website
  • Enable community voting, reviews, and sharing without the need for large IT investments
  • Deliver contest moderation, statistics, and branding tools in an easy-to-use dashboard

Our Solution

Prologic Technologies built a robust multi-client SaaS platform, optimized for ease and affordability:

  • A subscription-based backend allowed multiple contest owners to run branded campaigns independently
  • All user-facing functionality—video submission, rating, and review—was delivered via Adobe Flex-based widgets, embeddable with a simple code snippet
  • On-the-fly encoding was implemented using Sothink's video encoder to convert any uploaded format to FLV, optimized for web
  • Social media sharing tools and bookmarking integrations enabled viral growth
  • A user-friendly admin panel offered full control over video moderation, user registration, playlist setup, and analytics

Key Features

  • SaaS Contest Framework: Multi-tenant system supporting multiple clients and contests
  • Drag-and-Drop Widget Embeds: Auto-generated Flash widgets for embedding on any website
  • Video Format Support: Accepts multiple video formats and converts them in real-time
  • Rate & Review System: Built-in community engagement tools
  • Social Bookmarking Integration: Easy sharing across popular platforms
  • Customization Controls: Let contest owners style their contest pages effortlessly
  • Contest Statistics Dashboard: Real-time engagement and submission metrics

Tech Stack

  • Backend: ASP.NET 3.5, MS SQL Server 2008, Windows Server 2008
  • Frontend: Adobe Flex 2.0, HTML, CSS 2.0, JavaScript, jQuery
  • Video Processing: Sothink Commercial Video Encoder
  • Integration: SOAP-based Web Services
  • Version Control: SVN

Results You Can Measure

300+Small

businesses empowered with accessible video contest marketing

90%Nontech

users enabled to launch, manage, and embed contests in minutes

1000+Entrepreneurs

served — from students to seniors — with cross-format compatibility and social reach

Product Impact

Sabia Partners created a ripple effect in the startup and small business space—offering accessible, interactive video
contests at a fraction of traditional costs, and helping brands grow their digital footprint through social engagement.

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