
Parents often find themselves with perfectly good kids' clothing their children have outgrown. Traditional resale or donation options are fragmented, time-consuming, or cost-prohibitive. The client envisioned a frictionless, cashless system for exchanging these clothes in a trusted social setting—at scale.
ShopTomorrows aimed to:
Prologic Technologies developed a custom web platform built for busy, non-tech-savvy parents. The UX emphasized simplicity: upload clothes with just a photo and description, expand your trusted network using Google Contacts API, and initiate trades using an intuitive reward token system. We built direct two-way messaging between buyers and sellers, bypassing the need for support agents and creating trust in community-based exchanges.
A robust admin dashboard gave the client full oversight—managing listings, user activity, promotions, and feedback from a single interface.
acquisition by Swoondle Society after launch
trades enabled within months of going live
parent-led communities fostered around sustainable clothing exchange
as a go-to D2C brand for winter gear across all age groups
ShopTomorrows empowered modern parents to embrace sustainable fashion for
kids—by turning every outgrown outfit into a meaningful
community interaction. No clutter. No waste.
Just connection and circulation.