The Challenge

The client’s vision extended beyond traditional web TV: he wanted to offer a flexible, white-labeled IPTV solution that scaled with customer needs and integrated with any preferred CDN. The platform needed to:

  • Handle multiple channels with custom branding and admin roles
  • Offer granular playlist and ad control in real time
  • Provide subscription-tier flexibility based on features and bandwidth usage
  • Allow easy front-end customization and third-party website embedding

The Opportunity

VidZapper was designed to:

  • Give broadcasters and media entrepreneurs full control over their own channels
  • Support video uploads, scheduling, ad insertion, and front-end customization
  • Deliver adaptive streaming via Amazon EC2, Akamai, Velocix, or any user-preferred CDN
  • Use XML for playlist and ad configuration with drag-and-drop UI

Our Solution

Prologic Technologies delivered a robust IPTV web platform using ASP.NET and a service-oriented architecture (SOA) to enable future scalability. The UI was developed with Adobe Flex for high usability and drag-and-drop playlist management.

The platform supported:

  • Real-time and near-time playlist management via XML configs
  • Embeddable video players with customizable skins
  • Video encoding using Sony's commercial encoder to support multiple formats
  • Flexible CDN selection and subscription plans based on usage and budget

Key Features

  • Multi-Channel Admin Console: Manage clients, resellers, and roles with ease
  • Drag & Drop Playlist Builder: Real-time programming for shows and ads
  • Ad Insertion Options: Support for pre-roll and in-stream monetization
  • CDN Choice: Amazon EC2, Akamai, Velocix, or custom options.
  • White-Labeled Channels: Customize front-end and embed on any website
  • Skinnable Players: UI themes and configurations per channel
  • Flexible SaaS Pricing: Subscription flexibility for growing user tiers

Tech Stack

  • Backend: ASP.NET 2.0/3.5, MS SQL Server 2008, Windows Server 2008
  • Frontend: Adobe Flex 2.0/3.0, HTML, CSS 2.0, JavaScript, jQuery
  • Streaming Protocols: HTTP, HTTPS, RTMP
  • Media: Sony Commercial Encoder
  • Integration: XML-based Web Services (SOAP over HTTP)
  • Version Control: SVN

Results You Can Measure

1Fully Customizable

broadcaster-first IPTV solution delivered

250+Channels

owners enabled to control streaming, ads, and user experience

3-in-1Support

for flexible monetization, CDN preferences, and real-time programming

Product Impact

VidZapper became a flexible, scalable media broadcasting engine that allowed content creators to operate
their own IP television service—without the usual infrastructure or technical bottlenecks.

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